- 86% of the community say YouTube is their favourite place to watch videos and
- 63% agree YouTube is one of their favourite websites
- 9% stay longer than they intended (on average 1 hour, 9 mins per week)
- 62% visit at least once a week.
Conducted by Research International on behalf of Google, the project interviewed 3,00 males and females from across Australia aged 14 and over who had visited YouTube in the past three months.