Catherine Sherwood recently urged publishers to become more innovative in their thinking in order to survive. Ahead of the game, Arianna Huffington has already created "social news" at the Huffington Post (HuffPost). Ignoring the doom and gloom in news publishing she said on Facebook a short while back that:
...we are actually in the midst of a Golden Age for news consumers.
...In short, the news has become social. And it will become even more community-powered: stories will be collaboratively produced by editors and the community, and conversations, opinion, and reader reactions will be seamlessly integrated into the news experience.
It's for this reason that one of Huffington's resources is Facebook, which she uses to enhance and facilitate conversations.
The launch of HuffPost Social News brings together nonstop news and the passionate discussion of the news with your friends.
Using Facebook Connect, HuffPost Social News weaves the news and opinion of HuffPost with the social capabilities of Facebook. It connects HuffPost users to their Facebook friends, the news they are reading, and the stories they are commenting on.
Want to know what your friends are reading? Check out their Facebook-powered stream on HuffPost and the personalized Social News widget that appears as you navigate the site. Want to see your friends' comments above the thousands of strangers commenting on a story? Log in to HuffPost Social News using Facebook Connect and that happens automatically.
My HuffPost Social News here.
Is this the future which Mr Murdoch is looking for?
